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Work at Kontent.ai

Leading design of AI-powered tools that help enterprise content teams work more efficiently – from conversational agents to semantic search and responsible AI governance.

25 projects

🤖 AI Tools

AI Agent
🤖

AI Agent

End-to-end design of a conversational AI agent for enterprise content management – enabling content teams to automate complex tasks through natural language.

  • Complete chat interface: welcome states, input patterns, message rendering
  • Thinking indicators showing AI reasoning progress through multi-step tasks
View Case Study
Semantic Search
🔎

Semantic Search

Embedding-based semantic search integrated into enterprise CMS – enabling content editors to find relevant content using natural language.

  • Semantic search integration into existing Content Inventory UI
  • "Whisper/Suggest" component – prompt-engineered suggestions teaching users effective semantic query patterns
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Ask AI
💬

Ask AI

AI-powered text generation tools integrated into the rich text editor – enabling content creators to generate, refine, and transform content using natural language.

  • Make shorter / Make longer – Adjust content length while preserving meaning
  • Change tone – Adapt writing style for different audiences
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AI Auditing
📋

AI Auditing

Audit and tracking system design for AI actions in enterprise CMS – implementing the Accountability principle from the Responsible AI Framework to provide clear visibility into AI vs. human actions.

  • External AI integrations (third-party LLMs via API)
  • Internal AI features (Ask AI, WYSIWYG AI)
View Case Study
Translate with AI
🌐

Translate with AI

AI-powered content translation enabling content teams to translate items across languages using large language models.

  • Led retention research analyzing post-launch adoption patterns
  • Conducted user interviews to understand translation workflows
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Asset Suggestions & Duplicate Detection
💡

Asset Suggestions & Duplicate Detection

AI-powered asset suggestions and duplicate detection system for enterprise asset management – helping teams avoid duplicate uploads and surface relevant existing assets.

  • Background duplicate detection during upload (exact binary + semantic similarity)
  • Asset library analysis to identify existing duplicates
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Author Assist (WYTIWYG)
✍️

Author Assist (WYTIWYG)

Inline AI instruction system integrated directly into the rich text editor – enabling users to write prompts that expand into generated content without leaving the editing context.

  • Incomplete (unconfirmed) prompt – User is still typing the instruction, system waits for confirmation before processing
  • AI result awaiting approval – Generated content is displayed but needs explicit user confirmation before becoming standard text
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Highlight AI-generated content
🔦

Highlight AI-generated content

Visual highlighting system for AI-generated content – enabling content teams to easily identify and review AI contributions within their content.

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🔧 Design Operations

Responsible AI Framework
⚖️

Responsible AI Framework

Strategic initiative establishing ethical AI principles and governance framework across the product organization – providing shared language for evaluating AI features.

  • Fairness – Ensuring AI features work equitably across diverse content types and user scenarios
  • Human Agency & Control – Keeping humans in decision-making loop with clear approval flows
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Post-Launch Evaluation & Data Analysis Framework
📊

Post-Launch Evaluation & Data Analysis Framework

Systematic framework for measuring feature success after launch – combining quantitative analytics with qualitative research.

  • Define metrics before launch – What does success look like?
  • Set up tracking – Consistent event taxonomy in Amplitude
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📐

AI Features Consistency Guidelines

Design system guidelines establishing baseline consistency across all AI features – ensuring users have a predictable and trustworthy experience with AI tools throughout the product.

  • Use Simple Status – Consistent communication of AI system status with spinner during interaction, alert type for errors, success type when finished
  • Use Consistent Actions – Standardized actions (Cancel, Try again, Change instruction during interaction; Dismiss, Try again, Change instruction for errors; Approve, Discard, Try again, Change instruction when finished)
View Case Study
Design Process Administration
⚙️

Design Process Administration

Managing and optimizing the design process at Kontent.ai through codification, analysis, and experimentation – reducing iteration time and establishing repeatable frameworks.

  • Efficiency and effectiveness patterns across different project types
  • Bottlenecks in the design-to-development handoff
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Design System Administration
🎨

Design System Administration

Ongoing maintenance and governance of Kontent.ai's design system across Figma and Storybook – ensuring consistent UI and reducing design-to-development friction.

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Shaping Process Implementation
🔨

Shaping Process Implementation

Collaborative problem-solving framework encouraging cross-functional teams to explore solutions before detailed design begins – significantly improving project kick-off efficiency.

  • JTBD drill-down – Understanding jobs to be done
  • User story mapping – Visualizing user journeys
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📦 Other

Spaces
🏠

Spaces

Multi-site content management system enabling enterprise customers to manage content for multiple channels within a single project.

  • Help navigate across content of multiple sites
  • Manage engineering operations for multiple sites
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Conditional Elements
🔀

Conditional Elements

Dynamic content type system allowing elements to show/hide or become required based on conditions – simplifying complex content models without unnecessary duplication.

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Multi-Resolution Preview
📱

Multi-Resolution Preview

Multi-device preview system enabling content editors to preview content across different screen resolutions and orientations – eliminating dependency on external tools.

  • For Connie (Copywriter): Seamlessly preview content in different breakpoints without third-party tools
  • For Connie: Easily share preview links to collaborate with colleagues
View Case Study
Assets in Collections
🗂️

Assets in Collections

Asset management permissions system enabling content teams to organize and control access to media assets through collections – improving security for confidential materials while maintaining easy access to shared resources.

  • Kickoff & Problem definition – Aligned with PM on goals and constraints
  • Shaping workshops – Cross-functional sessions to explore solution space
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Default Values

Default Values

Feature enabling content strategists to set default values for content type elements – reducing repetitive data entry for content creators while maintaining flexibility to override when needed.

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Content Inventory Improvements
📦

Content Inventory Improvements

Comprehensive redesign of the content inventory screen to improve usability, flexibility, and content discovery – transforming how content teams navigate and manage large content libraries.

  • 12/2024: Internal research, secondary analysis, synthesis, first concepts
  • 01-03/2025: Design iterations and feedback sessions
View Case Study
Vladimir Krejci | Senior Product Designer